- A brand that has been established for over 150 years.

- Guaranteed quality products delivered with quality service.

- Market leaders on a global scale: in the USA 1 in 3 men wear Fruit of the Loom underwear.

- Fruit of the Loom products deliver comfortable, up-to-date styles at value prices.

- Each garment carries Oeko Tex Standard, guaranteeing that each garment contains no substances harmful to people or the environment: every item uses open end yarn, this produces 23% less waste than ring-spun yarn and uses 30% less energy; water is treated upon entry to and exit from the Moroccan manufacturing plant.

- In addition, Fruit of the Loom offers the Fruit Code - a guarantee to you that all of Fruit of the Loom manufacturing and growing centres comply with all local laws regarding employee safety and health, wages, working hours & conditions, and environmental safety.